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Digital Hollywood Events at CES
January 6 - 8, 2014
Tuesday, January 7th
Noon - 1:00 PM
Track I - STC7 -
SmartPhone & Tablet Conference
Location: North Hall N260
The Hollywood and Media Challenge: The New Platforms, TV and Convergence Opportunities
With the near total consumer embrace of all-media all the time, entertainment and media companies can now more confidently identify and define their cross-platform production, distribution and monetization strategies. The future of the entertainment and media industries lay in the always-connected cross-platform monetization strategy and in this session we welcome expertise from the TV, advertising, technology and media industries.
Laura Martin, Managing Director I Entertainment & Internet Analyst, Needham & Company, LLC.
Mark Young, VP Strategy & Business Development, NBCUniversal Digital
Brad Kania, Head of Content Distribution, Samsung Electronics/Media Solutions Center America
Daniel Tibbets, SVP of Digital Media, Bunim/Murray Productions
Ariel Elazar, Senior Vice President, Digital, Dick Clark Productions
Jane Clarke, Managing Director, Coalition for Innovative Media Measurement (CIMM)
Jerry Belson, U.S. Media & Entertainment Sector Leader, Deloitte LLP, Moderator

Mark Young, VP Mobile Strategy & Business Development, NBCUniversal Entertainme
nt & Digital Networks: Mark Young leads mobile strategy and business development on behalf of NBCUniversal Entertainment and Digital Networks brands - Fandango,, Daily Candy, and Swirl by Daily Candy. Mark is focused on providing insights into consumer and technology trends that NBCUniversal brands can capitalize on, as well as, distribution and co-marketing of mobile web & app services, commerce, and video with third-party partners such as; mobile network providers, handset manufacturers, app stores, and retailers. Mark joined NBCUniversal from Comcast Interactive Media (CIM) where he helped lead the strategy and go-to-market launch of Xfinity's video service on iOS (iPad & iPhone) and Android devices. Prior to Comcast, Young was at The Walt Disney Company for seven years, of which the last three years he served as the Vice President of Strategy and Business Development for the Walt Disney Internet and Mobile Group. Prior to Disney he was the Vice President of Business Development and Partner Management for mobile data services pioneer Moviso/Infospace, and an Executive at IBM's Innovation Center where he advised studios and media companies on digital asset distribution and management. He is a member of CTIA's leadership Council and the Center of Technology Management at USC. Young holds an Undergraduate degree in Business Administration from USC and a Masters in Business Administration from USC's Marshall School of Business.

Laura Martin, CFA, Senior Analyst, Entertainment, Cable & Media, Needham & Company: Laura Martin joined Needham & Company in 2009, where she publishes research on the largest Internet, entertainment and cable companies. Martin began her career at Drexel Burnham Lambert in media investment banking. After the Drexel bankruptcy, she moved to Capital Research & Management as a media analyst where she advised $100 billion and managed a $500 million portfolio of media stocks. She moved to Credit Suisse First Boston in 1994 as the senior media analyst publishing research on the largest U.S. entertainment and cable companies. She was nationally ranked by Institutional Investor magazine each year between 1999 and 2001. In 2002, Martin moved to Paris to become EVP of Financial Strategy and Investor Relations for Vivendi Universal. In 2004, she founded Media Metrics, LLC publishing equity research on the largest entertainment, cable and Internet stocks in the U.S., where she was nationally ranked as “Best of the Independent Research Boutiques” by Institutional Investor for many years. In 2004, she also joined Capital Knowledge, LLC ( to provide expert witness testimony and valuation consulting. Laura received her BA from Stanford and her MBA from Harvard Business School. She also holds a Chartered Financial Analyst (CFA) designation.

Brad Kania, Head of Content Distribution for Samsung Electronics, Media Solutions Center America: Brad Kania leads content business development for Samsung Media Solutions Center America (MSCA), the U.S.-based arm of Samsung Electronics focused on multi-screen content and services. Mr. Kania is charged with overall content strategy as well as closing all TV, Film, and Gaming deals for Samsung's Media Hub purchase and rental service. Mr. Kania's team has completed deals with NBC Digital Distribution, MTV Networks, Warner Bros., Universal Studios Home Entertainment, CBS, FOX, Paramount Pictures, and Rovio (makers of Angry Birds). Previous to Samsung, Mr. Kania has worked in Corporate Business Development/Strategy roles while at Activision Blizzard, Liberty Media and Universal Studios. Mr. Kania holds an MBA from the University of Chicago, and bachelors from the University of Buffalo.

Ariel Elazar, Senior Vice President, Digital, Dick Clark Productions: Ariel
Elazar heads dick clark productions' digital division serving as the company's resident new media expert. In his role, he oversees the development, production, distribution and marketing of the company's live and on-demand digital programming initiatives, as well as the web, mobile, and social media strategy initiatives for all of the company's flagship shows.

Daniel Tibbets serves as Senior Vice President of Digital Media for Bunim/Murray Productions. Tibbets leads Bunim/Murray's digital department and focuses on increasing the company's digital productions, including developing short-form programming for the web, mobile devices and other online and connected device distribution platforms. Tibbets has more than 20 years of entertainment programming and production experience. Previously serving as Senior Vice President and Studio Chief at GoTV Networks, where he oversaw all programming, development, production, and licensing of video content for mobile and broadband, as well as new distribution models. Prior to that, Tibbets was a Vice President at Twentieth Television, responsible for running FOXLAB, Inc. where he developed the first convergence program to air on TV, created the "mobisode™" and executive produced the first two original content mobisodes™ Love and Hate and Sunset Hotel which launched on Verizon's VCAST in 2005. Before joining in Fox, Tibbets served as Vice President, Entertainment for Fireworks Television, where he developed live-action children's half-hour series' for Nickelodeon and NBC/Discovery Kids. Tibbets was also responsible for the U.S. sale of the eight-hour miniseries Robocop: Prime Directives to the Sci-Fi Channel as well as the two-hour MOW Stolen Miracle to Lifetime. From his work at Papazian-Hirsch/Rysher Entertainment Tibbets is credited with the development and sale of the HBO series “ROME” and television films A Mother's Testimony and Determination of Death for Lifetime and Face Value for Court TV. Early in his career Tibbets served as a writer and producer on a number of notable television programs and specials including the Emmy Award winning Streetwise, World Champions of Golf and BuzzTV, and the BBC/PBS mini-series Signs and Wonders starring James Earl Jones. Tibbets has produced and/or contributed to the production and development of other award-winning, made for television series, including: Martha Stewart Living, Bob Vila, Pensacola: Wings of Gold, Psi Factor - Chronicles of the Paranormal, News for Kids, The Extremists, George Michael's Sports Machine, America's Most Wanted, Good Day Live, On-Air with Ryan Seacrest, and many others. Tibbets has a Bachelor of Science degree in Marketing with an emphasis in International Marketing and Business from Arizona State University. Tibbets is on the Board of Advisory for e-card site, is a member of the Emerging Media Task Force for the Academy of Television Arts and Sciences, and on the Board of Directors for the CINE organization.

Jane Clarke,
Managing Director, Coalition for Innovative Media Measurement (CIMM): Jane is the Managing Director of the Coalition for Innovative Media Measurement (CIMM). She is responsible for developing CIMM's strategy and vision and overseeing all day-to-day operations. CIMM was founded in 2009 by leading television content providers, media agencies and advertisers to promote innovation in audience measurement for television and cross-platform media. CIMM explores and identifies new methodologies and approaches to audience measurement through proof-of-concept pilot studies with independent measurement companies, initially focusing on two key questions: What are the opportunities and challenges of using return path data from set-top boxes and smart TV's to measure viewing of television? What solutions can be developed to measure use of media across platforms? Jane has over 30 years experience in the media industry collecting and analyzing strategic insights into global consumers for Time Warner, Children's TV Workshop and National Geographic. Most recently, she was Vice President of Insights and Innovation at Time Warner Global Media Group where her work fueled marketing solutions across television, online, mobile and print. She led cross-media measurement initiatives both internal to Time Warner, as well as external as a co-chair of the Advertising Research Foundation's 360 Media & Marketing Super Council and as a contributor to the Council for Research Excellence's Video Consumer Mapping Study.

Gerald Belson is vice chairman and U.S. Media & Entertainment leader for Deloitte's Technology, Media & Telecommunications (TMT) industry practice. He also serves as the Global Consulting leader for TMT and previously led the Telecommunications Consulting practice in the U.S. Jerry has more than 27 years of experience advising a broad range of clients across the three TMT sectors - from major U.S. and global telecommunications carriers and global technology and entertainment companies to emerging market players. He has been deeply involved in identifying opportunities where the sectors intersect and creating cross-industry solutions that exploit this convergence. Jerry draws upon his deep experience in information technology (IT) and business strategy, operations improvement, merger integration and enterprise transformation, as well as his extensive background in telecommunications, to help clients explore and exploit the opportunities in the broader TMT ecosystem brought on by convergence. He brings a depth of knowledge about the underlying technologies to help media and entertainment clients stay ahead of the risks and opportunities as mobility rapidly transforms the delivery and consumption of content. Jerry leads strategic industry research, service development and delivery to clients, including major cable operators and television networks, filmed entertainment, interactive gaming and Internet firms, publishers, music companies and advertisers. He frequently speaks at industry conferences and has directed studies resulting in published articles. Jerry has been quoted in CIO Magazine and other major publications and represents Deloitte on the Board of Advisors of the University of Southern California Marshall School of Business Institute for Communications Management. He holds a bachelor's degree in computer science from the University of Maryland.